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[Register Now] Live Fireside Conversation- How This Consumer Product Brand Maximized Their US Open Creator Activation

Smart Home, Smarter Marketing: ecobee's US Open Creator Strategy

Most brands invest six or seven figures in event sponsorships only to walk away with generic brand visibility, a handful of staged photos, and minimal audience engagement beyond those physically present.

ecobee took a different approach at the 2024 US Open.

Instead of traditional sponsorship activations, they deployed a strategic creator program that transformed their investment into their highest-performing campaign of the year.

As Sundae Collective's CEO Jeremiah Rosen sits down with Samantha Evans from ecobee for an exclusive conversation about how they:

  • Identified the perfect creator mix for an upscale sporting event (and the surprising choices that outperformed celebrities)

  • Stretched their budget by focusing on content capture strategy rather than just attendance

  • Generated 3x more content than projected while maintaining authentic creator voices

  • Created an amplification framework that extended their reach well beyond the event itself

  • AND as a Bonus - Attendees will recieve Sundae Collective’s Influencer Event Activiation Cheat Sheet

Looking forward to this interactive discussion and Q and A with the Influence Weekly community.

Save your spot for May 8th, 2025 for 12:30 PM Eastern Time/9:30 am Pacific Time by Registering Here

Best,
The Influence Weekly/Net Influencer Team