Influence Weekly

Influence Weekly

The weekly report that over 39,000 Influencer Marketing professionals read every Friday.

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Exclusive: How The Creator Economy Actually Works in 2026

Exclusive: How The Creator Economy Actually Works in 2026

Big week in the creator economy. We unpack the incentive structure that underpins it all

Nii Ahene
Nii Ahene
Influence Weekly #445 - CAA And Integrated Media Co. Launching $250 Million Creator Economy Rollup Venture

Influence Weekly #445 - CAA And Integrated Media Co. Launching $250 Million Creator Economy Rollup Venture

PLUS Exclusive: State Of Capital In The Creator Economy 2026

Nii Ahene
Nii Ahene
Two Creator Films Just Outperformed a $165M Hollywood Release. 27 Experts Separate the Signal From the Noise

Two Creator Films Just Outperformed a $165M Hollywood Release. 27 Experts Separate the Signal From the Noise

Goodbye Indie Film, Welcome to the Yindie Film Era

Nii Ahene
Nii Ahene
Influence Weekly #444 - How Ruggable Turned Creator Marketing Into Its Highest-Performing Revenue Channel

Influence Weekly #444 - How Ruggable Turned Creator Marketing Into Its Highest-Performing Revenue Channel

From 800 Attendees To 32,000: How Dream Con Became A Creator-Led Pop Culture Platform

Nii Ahene
Nii Ahene
China Built TikTok Shop Live. 16 Experts Say the West Needs Something Different

China Built TikTok Shop Live. 16 Experts Say the West Needs Something Different

From Solo Hosts to Variety Shows: What Live Commerce Looks Like Next

Nii Ahene
Nii Ahene
Influence Weekly #443 - Spotify And Netflix Nab Jay Shetty’s Podcast For As Much As $100 Million

Influence Weekly #443 - Spotify And Netflix Nab Jay Shetty’s Podcast For As Much As $100 Million

VidCon Names Markiplier, Philip DeFranco, Michelle Phan, And Cassey Ho As 2026 Hall Of Fame Inductees

Nii Ahene
Nii Ahene
We extended the deadline: see where you rank in AI search (through June 5)

We extended the deadline: see where you rank in AI search (through June 5)

Are you showing up when buyers ask ChatGPT/Perplexity/Gemini?

Nii Ahene
Nii Ahene
18 Creator Economy Leaders Pick: VidCon or Cannes Lions in 2026?

18 Creator Economy Leaders Pick: VidCon or Cannes Lions in 2026?

Cannes Lions v. VidCon The Festival Trade-Off Every Creator Economy Team Is Debating

Nii Ahene
Nii Ahene
Influence Weekly #442- Coinbase’s NBA Playbook: No Script And A Creator Brief Built On ‘Show, Don’t Tell’

Influence Weekly #442- Coinbase’s NBA Playbook: No Script And A Creator Brief Built On ‘Show, Don’t Tell’

The 25 Best Streamers On The Internet Right Now, Ranked

Nii Ahene
Nii Ahene
[Webinar Replay] - The recording, six category leaderboards, and your GEO audit slot

[Webinar Replay] - The recording, six category leaderboards, and your GEO audit slot

Watch the replay, see your category's rankings, book before Friday.

Nii Ahene
Nii Ahene
Follower Count Never Mattered for B2B Creators. Here's How 30 Marketers Vet Them

Follower Count Never Mattered for B2B Creators. Here's How 30 Marketers Vet Them

30 Marketing Execs: Why 8K Niche Followers Beat 80K in B2B Campaigns

Nii Ahene
Nii Ahene
Influence Weekly #441 - General Motors Built Five Hollywood Soundstages To Prove Creator Marketing Can Scale

Influence Weekly #441 - General Motors Built Five Hollywood Soundstages To Prove Creator Marketing Can Scale

TikTok Launches MCP Server To Let AI Agents Run Campaigns

Nii Ahene
Nii Ahene
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